So, you’re thinking about hiring a web designer? Exciting! Getting a website designed (or redesigned) is a big step for your business or personal brand. But before you dive in, let’s make sure you’re totally prepared. Answering these seven questions will not only help you get the best possible results but also make the process a whole lot smoother.

1. What’s the actual goal for this website?

Okay, let's get real. Why are you building this website in the first place? Is it to sell products, showcase your portfolio, share your knowledge, or maybe build an email list? Be super clear on what you want your site to achieve because every design decision—from layout to calls-to-action—should be based on this.

2. Who’s my dream audience?

You can’t design a site that speaks to everyone, and honestly, you don’t want to! You need to know who your website is really for. Think about your ideal audience—what are they like? Are they professionals, creatives, parents? Knowing this helps us create a website that feels like it was made just for them.

3. Do I have my branding sorted out?

If you already have a logo, colors, and fonts—amazing! If not, we might need to work on that first. Your website should feel like you, and that starts with having your branding in place. No logo yet? No worries. Just start thinking about your brand’s vibe—is it fun and playful, sleek and modern, or maybe a bit edgy?

4. What content do I need for the site?

Spoiler alert: websites don’t just look pretty—they need content! What kind of text, photos, and videos will go on your site? Are you writing everything yourself, or do you need help? Be sure to think about things like product descriptions, blog posts, and even that little “about me” section. The more content you have ready to go, the smoother (and faster) the whole process will be.

5. What features and functions do I need?

Now it’s time to think about what your website needs to do. Do you need an online shop? A booking calendar? A blog? Write down everything you want, from must-haves to nice-to-haves. This helps me figure out what tools and plugins are best for your project.

6. What’s my budget?

Money talk! Yep, we’ve got to go there. What’s your budget for this project? It’s super important to know this upfront so we can prioritize what’s most important and make the best use of your resources. Remember, a website is an investment, so think about it as building the foundation for your future success.

7. How am I going to handle updates and maintenance?

Your website isn’t a “set it and forget it” kind of deal. You’ll need to keep things updated—whether it’s adding new blog posts, updating product listings, or tweaking text here and there. Do you want to handle that yourself, or would you prefer ongoing support? We can talk about what makes the most sense for you long-term.

By taking a bit of time to answer these questions, you'll be 100% ready to work with a web designer. Plus, it’ll make the whole process easier and way more fun! Let’s build a site you’ll be totally obsessed with—and one that helps you crush your business goals!